And Start Here will help your startup grow faster

And Start Here is a knowledge base for founders who want to build, fund and scale their startup at pace.

Building a startup is hard work.
So I created some shortcuts.

After a decade of helping clients’ businesses grow and flourish, I co-founded the hardware startup Joto. Over the next few years we grew a team, developed a product and grew a community from scratch. It was tough, but we learnt so much about turning an idea into a business.

Now I want to share the tools and techniques we developed to build, fund and scale our startup with you:


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